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Optima

Distribution type: commercial
Font distributor: Fonts.com

Optima appeared in 1958, and is perhaps Hermann Zapf’s most original design. Although it was not conceived as a book face, the roman inflections of Optima font family make it legible for continuous reading. Optima is a sans serif font family with certain serif face features. These features give the face an inscriptional, humanist feel. The M is slightly splayed and the g echoes the Venetian style. The stems and crossbars are mildly tapered and cupped at the ends to facilitate the reading process. It can be used in display sizes or lengthy texts with affecting readability. Widely used in advertising for display and text lines as well as being used in brochures, catalogues and magazines. Optima™ is a trademark of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions in the name of Linotype Corp. or its licensee Linotype GmbH.

Comments

5 comments
debra grimes

debra grimes  ( 1/20/2010 12:15:10 PM )

hello

debra grimes

debra grimes  ( 1/20/2010 12:16:24 PM )

ahwt

tomtom

tomtom  ( 2/1/2010 5:55:48 AM )

where can I get this font

Laura

Laura  ( 2/1/2010 9:33:13 AM )

So, why is this not free even though I'm on a free site?

Rohan

Rohan  ( 2/2/2010 3:10:08 AM )

I like very much this font, use it fir very clear headings.

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